Datarly Privacy Policy for MRI and Yardi Real Estate Data Integration

Privacy Policy

Last Updated:

At Datarly, we're committed to protecting the privacy and security of your real estate data. This Privacy Policy explains how we collect, use, and safeguard information when you use our data pipeline services for integrating MRI, Yardi, and Miami public real estate data.

Our Data Privacy Commitment

As specialists in real estate data integration, we understand the sensitive nature of property information. All client data is segregated, encrypted, and protected with enterprise-grade security measures. We never share your property data with third parties without your explicit consent.

Information We Collect

1. Client-Provided Real Estate Data

We collect real estate data that you voluntarily provide through our platform, including:

  • Property management system exports (MRI, Yardi)
  • Rent rolls and occupancy information
  • Financial performance data
  • Property specifications and amenities
  • Tenant demographic information (anonymized)

2. Account Information

When you create an account with Datarly, we collect:

  • Name and contact information
  • Company name and role
  • Login credentials (encrypted)
  • Payment information (processed securely through third-party providers)

3. Usage Information

We automatically collect certain information about how you interact with our platform:

  • IP address and device information
  • Browser type and settings
  • Platform usage patterns and feature preferences
  • Date and time of access

4. Public Real Estate Data

We collect and process publicly available Miami real estate data, including:

  • Property records from Miami-Dade County
  • Tax assessment information
  • Building permits and zoning data
  • Historical sales transactions
  • Neighborhood demographic information

How We Use Your Information

We use the information we collect for the following purposes:

1. Core Service Provision

  • Integrating your MRI and Yardi data with Miami market intelligence
  • Generating property performance insights and recommendations
  • Creating customized real estate market reports
  • Maintaining and improving our data pipeline

2. Account Management

  • Creating and maintaining your Datarly account
  • Processing payments and managing subscriptions
  • Providing customer support and technical assistance
  • Communicating important service updates

3. Service Improvement

  • Analyzing usage patterns to enhance platform features
  • Troubleshooting technical issues
  • Developing new data integration capabilities
  • Training our analytics algorithms (using anonymized data only)

4. Marketing and Communication

  • Sending relevant service updates and newsletters
  • Providing information about new features or services
  • Conducting client satisfaction surveys

Data Sharing and Disclosure

We maintain strict controls over who can access your real estate data:

1. Third-Party Service Providers

We may share limited information with trusted service providers who perform services on our behalf, including:

  • Cloud infrastructure providers
  • Payment processors
  • Customer support systems
  • Analytics tools

All service providers are bound by strict confidentiality agreements and data protection requirements.

2. Legal Requirements

We may disclose information if required by law, regulation, legal process, or governmental request.

3. Business Transfers

In the event of a merger, acquisition, or sale of all or a portion of our assets, client information may be transferred as part of the transaction. We will notify clients of any such change in ownership or control of personal information.

4. With Your Consent

We may share your information with third parties when you explicitly consent to such sharing.

Data Security Measures

We implement comprehensive security measures to protect your data:

  • Encryption: All data is encrypted both in transit and at rest
  • Access Controls: Strict role-based access limitations for all staff
  • Client Segregation: Each client's data is logically separated
  • Regular Audits: Ongoing security testing and vulnerability assessments
  • Compliance: Adherence to industry-standard security frameworks

Your Data Rights

You have several rights regarding your personal information:

1. Access and Portability

You can request access to the personal information we hold about you and request a copy in a structured, commonly used format.

2. Correction

You can request corrections to inaccurate or incomplete information we maintain about you.

3. Deletion

You can request the deletion of your personal information, subject to legal retention requirements and legitimate business needs.

4. Restriction and Objection

You can request restrictions on certain processing activities or object to specific uses of your information.

5. Consent Withdrawal

Where processing is based on consent, you can withdraw that consent at any time.

To exercise any of these rights, please contact us at privacy@datarly.com.

Cookie Policy

Our website uses cookies and similar technologies to enhance your browsing experience:

1. Essential Cookies

These cookies are necessary for the website to function properly and cannot be disabled.

2. Analytics Cookies

We use Google Analytics to understand how visitors interact with our website. This data helps us improve our site and services.

3. Marketing Cookies

These cookies track your visits to our website and help us deliver targeted advertisements that are relevant to you.

4. Cookie Management

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

Data Retention

We retain your information as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy. We also retain and use information as necessary to comply with legal obligations, resolve disputes, and enforce agreements.

Upon contract termination, client data can be:

  • Returned in a structured format
  • Securely deleted from our systems
  • Retained for a specified period (upon request and agreement)

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us, and we will take steps to delete such information.

International Data Transfers

Datarly is based in Argentina. If you are located in the United States, your information will be transferred to, stored, and processed in Argentina, where our main operations are located. We apply industry-standard security measures and comply with applicable U.S. data protection laws, including the CCPA, to safeguard your information.

By using our services, you acknowledge and consent to the transfer of your data to Argentina for processing in accordance with this Privacy Policy.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

We encourage you to review this Privacy Policy periodically for any changes. Your continued use of our services after any modifications indicates your acceptance of the updated Privacy Policy.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Datarly

12. California Privacy Rights (CCPA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):

12.1 Right to Know

You have the right to request information about:

  • The categories of personal information we collect
  • The categories of sources from which we collect personal information
  • Our business or commercial purpose for collecting personal information
  • The categories of third parties with whom we share personal information
  • The specific pieces of personal information we collect about you

12.2 Right to Delete

You have the right to request deletion of personal information we have collected from you, subject to certain exceptions under CCPA.

12.3 Right to Opt-Out

You have the right to opt-out of the sale of your personal information. Note: Datarly does not sell personal information.

12.4 Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights.

13. European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):

13.1 Legal Basis for Processing

We process your personal data based on:

  • Contract: To provide our services as agreed
  • Legitimate Interests: To improve our services and prevent fraud
  • Consent: For marketing communications (where required)
  • Legal Obligation: To comply with applicable laws

13.2 Your GDPR Rights

  • Right of Access: Obtain confirmation of data processing and access to your data
  • Right to Rectification: Correct inaccurate or incomplete data
  • Right to Erasure: Request deletion of your data
  • Right to Restrict Processing: Limit how we use your data
  • Right to Data Portability: Receive your data in a structured format
  • Right to Object: Object to certain types of processing

14. Data Breach Notification

14.1 Our Incident Response

In the event of a data security incident, we will:

  • Assess the scope and impact of the incident within 24 hours
  • Contain and remediate the security issue immediately
  • Notify affected clients within 72 hours of discovery
  • Provide detailed information about the incident and our response
  • Comply with all applicable breach notification laws

14.2 Client Responsibilities

Upon notification of a security incident, clients should:

  • Review and secure their own systems and accounts
  • Consider notifying their own clients or stakeholders as appropriate
  • Cooperate with our investigation and remediation efforts

15. Third-Party Services and Integrations

15.1 Property Management Systems

Our integrations with MRI, Yardi, and other property management systems are governed by:

  • Strict data processing agreements
  • Limited data access for integration purposes only
  • Secure API connections with encryption
  • Regular security assessments of integration points

15.2 Cloud Infrastructure Providers

We use enterprise-grade cloud services that maintain:

  • SOC 2 Type II compliance
  • ISO 27001 certification
  • GDPR compliance frameworks
  • Regular third-party security audits

16. Data Minimization and Purpose Limitation

16.1 Data Minimization

We collect only the minimum amount of data necessary to provide our services effectively. This includes:

  • Property-level operational data required for analysis
  • Financial metrics necessary for market comparisons
  • Contact information for account management
  • Usage data to improve service quality

16.2 Purpose Limitation

We use collected data solely for the purposes outlined in this policy and your service agreement. We do not repurpose data without explicit consent.

17. Cross-Border Data Transfers

17.1 International Transfers

When transferring data internationally, we ensure adequate protection through:

  • Standard Contractual Clauses (SCCs) approved by the European Commission
  • Adequacy decisions where applicable
  • Additional safeguards for high-risk transfers
  • Regular review of transfer mechanisms

17.2 Data Localization

Where required by law, we maintain data within specific jurisdictions and comply with local data residency requirements.

18. Privacy by Design

We implement privacy by design principles throughout our services:

  • Proactive: Privacy measures are built into our systems from the start
  • Default Settings: Maximum privacy protection is our default
  • Full Functionality: Privacy is maintained without compromising service quality
  • Transparency: Clear communication about data practices
  • Respect for User Privacy: User interests are paramount in our design decisions

19. Contact Information and Data Protection

Privacy Team
For general privacy questions and data protection inquiries
Contact Privacy Team
Data Protection Officer
For formal data rights requests and GDPR/CCPA inquiries
Contact DPO
Security Incidents
Report security concerns or potential data breaches
Report Security Issue

Questions about how we protect your real estate data?

Our data security team is ready to answer any questions about how we safeguard your MRI and Yardi integration data with enterprise-grade protection

Contact Our Privacy Team